ADOBE EXPERIENCE MAKERS INDUSTRY SERIES
Drive Efficiencies of your Martech Stack
Price: Free
Length: 50 min
Join us for a discussion on driving efficiencies of your Martech stack. The number of Martech solutions has exploded over the last decade. This abundance of options often results in complexity and duplication in marketing infrastructure.
Event speakers
Jill Steinhour
Director of Industry Strategy
Adobe
Rami Santrisi
Head of Experience Architecture
Adobe
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Drive Efficiencies of your Martech Stack
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In this session, we will analyze Martech stacks across a number of High Tech companies and identified where Tech companies are investing and divesting in marketing technologies. We will also discovered opportunities to decrease tech debt, improve agility of marketing and IT teams and free IT teams to focus on more strategic endeavors.
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caas:content-type/webinar
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caas:content-type/webinar,caas:role/vision-leader,caas:role/decision-maker,caas:business-unit/experience-cloud,caas:products/adobe-experience-manager-sites,caas:role/digital,caas:business-size/enterprise,caas:role/feature-evaluator,caas:role/marketing,caas:role/commerce,caas:role/it