Accelerating Engagement: Workday Boosts Customer Experience with AEM Cloud

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About the Session

To transform customer experience, Workday, the leading provider of financial management, human resources, and planning applications, modernized its experience delivery on Adobe Experience Manager Cloud Service. Used by more than 10,000 organizations globally, Workday’s consolidated digital community experience has been made possible with a cohesive customer-centric ecosystem centered on Experience Manager Cloud Service and its latest cloud and GenAI innovations.

Key takeaways:

  • How Workday unified the vision of marketing, CX, and leadership teams
  • Boosting user engagement and CSAT through personalization
  • Tailored it’s approach to moving from Managed Services to Cloud Service

Industry: High Tech, Industrial Manufacturing

Technical Level: General Audience

Track: Content Management

Presentation Style: Value Realization

Audience: Developer, IT Executive, Marketing Executive, Product Manager, Business Decision Maker, IT Professional, Marketing Technologist, Omnichannel Architect

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