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Realizing a World‑Class Digital Storefront Experience: A Deloitte.com Modernization Story
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About the Session
What does it take to deliver one consistent digital experience across 71 sites and 33 languages without slowing local teams down? Deloitte Digital shares its global content transformation, which included a full redesign and migrating 150,000 pages. Some of the long-term benefits included reducing content by 65% and removing 98% of the custom code while greatly improving site performance and digital engagement. Adobe and Deloitte Digital collaborated to unlock the vision with an end-to-end content supply chain that connects planning, production, delivery, and performance measurement. We’ll walk through the business needs behind each stage — from accelerating kickoffs and approvals to assembling content into personalized experiences — and how Adobe tools enabled the operating model, not just the website.
Key takeaways:
- Practical ways to accelerate review, approval, and governance with speed
- How to streamline activation: findability, reuse, and dynamic delivery
Industry : Consulting/Agency, Media, Entertainment, and Communications, IT Professional Services, Telecommunications
Technical Level: General Audience
Track: B2B Customer Journeys, Brand Visibility and Content Management in the Agentic Web, Content Supply Chain for the AI World
Content Category: Case/Use Study, Tips and Tricks
Audience : Developer, Digital Marketer, Content Marketer, Marketer, Web Analyst, Content Manager, UI/UX Designer, Brand Marketer
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