ADOBE EXPERIENCE MAKERS PRESENTS

Mitigating Channel Conflict with an Online Marketplace

Price: Free
Length: 50 min

Avoiding channel conflict is a recurrent challenge in B2B manufacturing. Missteps can lead to unhappy partners, lost sales, and more. Discover how leading manufacturers are launching online marketplaces to sell direct while avoiding channel conflict.

Event speakers

Speaker - Angela Troccoli

Angela Troccoli

Sr. Director Global Product Marketing
MIRAKL

Speaker - Chris Hogue

Chris Hogue

Head of Strategy and Product, CX & Commerce
Merkle

Speaker - Jonathan Burdette

Jonathan Burdette

Director of Digital Industry Strategy for Manufacturing
Adobe

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Mitigating Channel Conflict with an Online Marketplace

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Avoiding channel conflict is a recurrent challenge in B2B manufacturing. Missteps can lead to unhappy partners,lost sales, and more. Discover how leading manufacturers are launching online marketplaces to sell direct while avoiding channel conflict.

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