Analysis Workspace

Unmatched analysis of the entire B2B customer journey.

Explore Adobe Customer Journey Analytics B2B Edition through the lens of Analysis Workspace by accessing our unique demo environment.

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Decorative of AI Assistant being prompted to provide analytics.

Take our B2B cross-channel data analysis tool for a test drive.

Featuring a simple drag-and-drop interface, Analysis Workspace is a tool in Customer Journey Analytics B2B Edition that helps you explore buyer data and insights with in-depth analysis, detailed data visualizations, and much more.

Buying group account status percentages that add up to a member engagement score out of 100.

Built specifically to address the complex B2B buying process.

  • Multi-layered journey analysis. Understand buying journeys at individual, buying group, account, and opportunity levels.
  • Marketing lifecycle analysis. Discover how channels, content, and campaigns drive account engagement and opportunity progression toward closed-won revenue.
  • Fallout reports. Analyze drop-off points in the sales pipeline and identify optimization opportunities.
  • Guided analysis. Review the factors that drive post-purchase product performance along with ongoing account and user engagement.

Learn more

How Customer Journey Analytics B2B Edition benefits your teams.

Real-time account intelligence

See how accounts and buying groups are engaging with your brand to drive pipeline and accelerate sales cycles.

100% customizable

Analyze any number of data tables, visualizations, and components to create breakdowns, segments, and more with a flexible, customizable UI.

Democratized data

Uncover data insights more easily with intuitive, self-service tools including drag-and-drop functionality, right-click shortcuts, and sharing capabilities.

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Quick-start resources.

Get on the fast track to discover the value of Customer Journey Analytics B2B Edition today.

Key Customer Journey Analytics concepts
A helpful glossary of all the terms and concepts you’ll run across.

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Introduction to Customer Journey Analytics B2B Edition
This overview video will help you learn the ins and outs of Customer Journey Analytics and why it is important to your business.

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Analysis Workspace New User Guide
These videos will help you make the most of Analysis Workspace, the flexible Customer Journey Analytics interface that lets you customize reports.

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Analysis Workspace overview
Get your questions about Analysis Workspace capabilities answered in this brief video.

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A customer journey flowing from opportunity to action.

Roll up your sleeves and explore Analysis Workspace.

Sign up for access to the Analysis Workspace demo.

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cardTitle
Explore buyer insights with Analysis Workspace.
CardDescription
Analysis Workspace, a tool in Adobe Customer Journey Analytics B2B Edition, helps you discover in-depth insights and detailed data.
cardDate
2025-10-01
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primaryTag
caas:content-type/interactive-experience
Tags
caas:content-type/interactive-experience, caas:products/customer-journey-analytics-b2b-edition