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REPORT
Adobe named a Leader in Email Marketing Service Providers.
Learn why Adobe is recognized as a Leader in The Forrester Wave™: Email Marketing Service Providers, Q1 2026.
Adobe believes its position as a Leader in The Forrester Wave™: Email Marketing Service Providers, Q1 2026 report reflects its vision to bring together data, content, decisioning, and delivery to make every message more relevant and human.
- Adobe Journey Optimizer delivers relevant, human experiences at scale with real-time engagement that reflects each customer's context and moment.
- Adobe AI Assistant builds complete, brand-compliant messages, while Experimentation Agent summarizes test results, explains performance drivers, and recommends tests.
- In-product notifications and tooltips protect compliance and build marketers’ skills within their workflows, supported by a responsible approach to AI.
- Customers express confidence in Adobe’s stable, scalable multichannel support and value the ability to test new features.
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