Webinar

Create Branded Content at Scale Using Adobe Firefly

March 27, 2025 | 10AM PT | 1PM ET

In today’s content-hungry landscape, teams face mounting pressure to produce a steady stream of high-quality visuals that consistently reflect their brand’s identity. Adobe Firefly Custom Models can help enterprise teams tackle that challenge, allowing you to generate on-brand creative at scale without sacrificing authenticity or quality.

Join us for an in-depth look at how Adobe’s powerful and customizable generative AI technology transforms brand assets — like key visuals, style references, and color palettes — into dynamic, ready-to-use visuals for major brands. Discover how these models empower you to maintain a cohesive brand narrative across campaigns, platforms, and consumer touchpoints.

In this live virtual event, you will:

Explore generative AI workflows used by big brands and the agencies that support them
Discover time-saving strategies for producing high-volume, brand-consistent visuals through powerful generative AI customization with Firefly
Learn how to use generative AI with your unique brand elements so that every creative output stays true to your story and identity

Marketo Configurator Tuesday, March 11, 2025 at 11:29

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Event Speakers

Andy Duke

Director of Creative and Experience Design

Kinesso

Andy Duke is the Group Creative & Experience Director at KINESSO, the digital performance powerhouse at the heart of IPG Mediabrands. Leading the Performance Creative Studio within KINESSO, Andy specializes in leveraging cutting-edge technology to push the boundaries of creative content, with a strong focus on emerging AI applications. His passion for innovation extends beyond the workplace, as he also serves as a guest lecturer on the Design Masters program at the University of Leeds, sharing his industry expertise with the next generation of creatives.

Jaclyn Dab

Senior Product Manager

Adobe

Jaclyn Dab is a generative AI product manager, product marketer, and GTM strategist. She launched the first generative AI products and services at Adobe (Firefly). Jaclyn is an experienced Product, GenAI, and Strategy Leader who is passionate about leveraging the intersection of business, technology, and design to drive value creating strategy and innovation.

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Create branded content at scale using Adobe Firefly.

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2025-03-10

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