Plan, orchestrate and measure multi-touch cross-channel campaigns at scale

On-demand webinar  | 48 min | Free of charge

Summary

Today’s leading brands engage with their customers and prospects through a variety of devices and touchpoints. This is particularly true here in the South East Asia and the broader APAC regions, where consumers in these countries are continuing to increase their use of digital products and services - sometimes more quickly than their peers in other parts of the world. This poses a challenge for marketers who seek to use data and technology to personalise and deliver timely and compelling experiences to people across multiple channels. To address this challenge, marketers are turning to Adobe for the technology and expertise needed to create, deliver and measure integrated, cross-channel experiences.

Why attend this webinar?

Join us for this webinar to: 

  • Learn about the key pillars of customer experience management (CXM)
  • Understand the core capabilities of Adobe Campaign
  • Hear how Adobe Campaign is helping organisations solve their challenges and how they are leveraging it to enhance and optimise their cross-channel campaign management capabilities
Intended audience
  • Marketing decision makers and practitioners
  • IT decision makers and practitioners
  • Customer Experience
  • eCommerce
  • Digital

Speaker

Hiro Awanohara

Hiro Awanohara
Senior Product Manager & Regional Evangelist, APAC Adobe 
Hiro's Linkedin

Hiro Awanohara has worked with Adobe’s strategic/leading customers as a Consultant and Solution Consultant in the US and Japan since joining Adobe in 2010.

Leveraging his background as a marketer who has worked on driving strategy and execution for a variety of brands, Hiro has a proven track record in helping brands transform how they engage with their customers through the use of content, data and technology. 

Sundeep Malik

Sitanshu Dash
Senior Consultant, Adobe
Sitanshu's Linkedin

Sitanshu started his journey in the CRM and enterprise marketing automation field, as a digital marketing consultant, building campaigns for Apple. In his decade long journey through analytics, CRM and EMM he has worked hands on every aspect of the campaign automation lifecycle right from data-warehousing, building campaign flows, production support, channel execution to reporting.

He has played multiple roles across geographies and domains from campaign designer, consultant, solution architect, pre-sales consultant to being part of the end-user business team tasked with leveraging automated campaign solutions to drive up incremental revenue for a major international bank

Attend the webinar now