About the Guide

Choosing the Best B2B & B2C eCommerce Platform For Your Business

It’s time, you’re ready to explore new channels and grow your business. Maybe you’re a B2C company looking to add wholesale options or a B2B organization wanting to reach consumers directly. Either way, it’s time to explore the technology requirements to help expand your business.

Selecting the right platform can feel daunting because you’ll be evaluating two sets of features. But it’s worthwhile in the long run to reduce costs, simplify product management, and drive growth.

This guide will help you navigate the evaluation process with key points, including:

• A comprehensive feature checklist including payment, checkout, shipping and data reporting options
• Guidance on mobile optimization and leveraging Progressive Web Apps (PWA)
• Advice on content management, personalization, and deployment
• Tips for investigating the partner and developer ecosystem surrounding a platform
• Performance and security requirements to keep at top of mind