Explore what AI and experimentation look like together.

Get to the insights that matter faster so your teams can turn those findings into a better customer experience. Adobe Journey Optimizer Experimentation Accelerator gives your teams the tools and insights to test smarter and drive business growth.

Digital overlays displaying content performance and AI-generated suggestions.

This click-through experience guides you through a summary of past and active experiments, followed by views of key details, AI-generated insights, and new growth opportunities — all while maintaining statistical rigor and team collaboration.

Learn how Journey Optimizer Experimentation Accelerator helps teams:

Centrally monitor and manage all past and active experiments to make it easier to share and optimize testing programs across teams.

Dive deeper to identify what’s working, what’s not, and why — with AI-inspired rationale and ideas on what to test next.

See AI-powered insights from experiments that have reached statistical significance.

Marketo Configurator Tuesday, September 9, 2025 at 08:43

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Please share some contact information to access the interactive tour.

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See how Adobe brings AI and experimentation together.

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Take a tour of Experimentation Accelerator to see AI quickly identify why experiments work and what new test ideas will help drive growth.

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2025-09-10

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caas:content-type/interactive-experience