Selecting a Customer Data Platform for Success

Price: Free
Length: 58 min

Get a better understanding of the value a customer data platform can provide, including key criteria to consider when evaluating technologies, and questions to ask as you consider different options.

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Event speakers

Speaker - Kevin Cobourn

Kevin Cobourn

Sr Evangelist for Adobe Experience Platform

Kevin loves to help Adobe's customers envision how they might harness their Adobe investment to create innovative digital experiences. Prior to Adobe Kevin was developing revenue growth programs, driving customer self-service strategy, leading demand generation efforts, and as a Digital Analytics leader.
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Speaker - Matt Skinner

Matt Skinner

Group Manager, Product Marketing

Matt Skinner is a product marketer for Adobe Real-Time CDP and Adobe Audience Manager DMP. He joined Adobe in 2016. Prior to this, he spent 10 years in media buying and media strategy, both agency and client-side, with a focus on integrated digital marketing.
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Real Time CDP

Content as a Service - Wednesday, February 22, 2023 at 10:45