Adobe Experience Makers Presents
Selecting a Customer Data Platform for Success
Length: 58 min
Get a better understanding of the value a customer data platform can provide, including key criteria to consider when evaluating technologies, and questions to ask as you consider different options.
Sr Evangelist for Adobe Experience Platform
Kevin loves to help Adobe's customers envision how they might harness their Adobe investment to create innovative digital experiences. Prior to Adobe Kevin was developing revenue growth programs, driving customer self-service strategy, leading demand generation efforts, and as a Digital Analytics leader.
Group Manager, Product Marketing
Matt Skinner is a product marketer for Adobe Real-Time CDP and Adobe Audience Manager DMP. He joined Adobe in 2016. Prior to this, he spent 10 years in media buying and media strategy, both agency and client-side, with a focus on integrated digital marketing.