ADOBE 2023 DIGITAL TRENDS REPORT
Creativity is your competitive edge.
Now in its 13th year, the data and research in the Digital Trends report shows you how today’s trends and opportunities will shape the digital economy.
Prioritise innovation.
Give teams the time and resources to flex creatively across the customer experience.
Infuse content systems with efficiency.
Let automation and improved workflow overcome friction in content creation and delivery.
Pair insight and instinct.
Blend data with human insights for more meaningful activation and interaction.
- Customer expectations are constantly resetting to match their best omnichannel experiences.
- The demand for content has significantly increased.
- Emphasis on immediate needs at the cost of longer-term planning.
Customer expectations are constantly resetting to match their best omnichannel experiences.
The demand for content has significantly increased.
Emphasis on immediate needs at the cost of longer-term planning.
Over the last three years, would you agree with these statements?
Leaders
Mainstream
The trends shaping your business needs or industry.
Focus on relevant trends influencing your industry in our series of reports or learn how Adobe Experience Cloud products help prioritise your biggest business needs.
