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Report
Turning content bottlenecks into creative breakthroughs.
Global insights on content creation and management to deliver connected customer experiences.
Check out the 2024 Digital Trends — Content Creation and Management in Focus report and unlock key insights and actionable recommendations to optimize your content for impactful, relevant digital experiences. Grounded in findings from a global survey of thousands of marketers, customer experience (CX) professionals, and consumers, this report reveals:
- Customers want content that reflects their specific needs and is in sync with where they are on the customer journey.
- Senior executives are prioritizing better use of content analytics and insights to drive ROI.
- Market-leading organizations will use generative AI to expedite content creation.
- Actionable recommendations on how to implement these content management strategies.
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Content creation and management is seen by senior executives as the number one use case for generative AI.
Learn how market-leading organizations will use generative AI to expedite content creation and drive ROI.
cardTitle
2024 Digital Trends — Content Creation and Management in Focus
cardDate
2024-06-05
cardImage
CardDescription
Uncover how market-leading organizations are adapting their content creation and management strategies to remove bottlenecks and create high-performing experiences with generative AI.
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