A strong digital foundation helps you connect content and data to deliver the experiences customers expect and is composed of powerful core technologies, including a content management system (CMS), an analytics engine, and AI. Here's why a digital foundation is so valuable:
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Smooth journeys are built on strong digital foundations
According to Econsultancy’s 2020 Digital Trends report, marketers are making the customer journey a top priority for 2020, followed closely by targeting and personalization. Download the full report to learn why.