The Future of B2B Commerce: Reimagining the Role of B2B Sellers in the Era of Self-Service
Price: Free
Length: 45 min
Join Adobe and guest speaker, Joe Cicman, Senior Analyst with Forrester as we look at the future of B2B commerce, buyers’ needs, and why a digitally-enabled strategy is key to future-proofing your B2B business.
Event speakers
Ed Kennedy
Product Marketing Manager
Adobe
Joe Cicman
Senior Analyst
Forrester Research
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Content as a Service - Thursday, 6 July 2023 at 21:06
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The Future of B2B Commerce: Reimagining the Role of B2B Sellers in the Era of Self-Service
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CardDescription
In this session, find out why B2B digital commerce is here to stay and why you need to pivot the role of your sales organization to embrace digital self-service buying and personalized B2B customer experiences that drive growth.
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caas:content-type/webinar
tags
caas:industry/retail,caas:role/decision-maker,caas:role/vision-leader,caas:products/adobe-real-time-cdp,caas:business-unit/experience-cloud,caas:industry/media-and-entertainment,caas:industry/high-tech,caas:content-type/webinar,caas:role/digital,caas:industry/manufacturing,caas:industry/non-profit,caas:industry/healthcare,caas:industry/financial-services,caas:business-size/enterprise,caas:industry/government,caas:industry/food-and-beverage,caas:role/feature-evaluator,caas:industry/telecommunications,caas:role/marketing,caas:industry/education,caas:role/commerce,caas:role/it,caas:industry/travel-and-hospitality,caas:cta/watch-now