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How EY Accelerates Enterprise Value with a Shared Platform Framework
Speakers
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Principal Architect, Customer Experience, Adobe
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Associate Director - IT Product & Platform Management Lead - Adobe Products, EY
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Global Leader of Enterprise Technology, EY
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About the Session
A leader in digital innovation, EY has created a framework for an enterprise-grade shared services model that provides governance and oversight without getting in the way of stakeholder business units and user innovation. This unique framework leverages a myriad of Adobe products to minimize time to value and adoption and deliver consistent, personalized experiences.
Key takeaways:
- Insights into “framework as a reference” as an effective operational model
- How to use your Adobe solutions to deploy personalization and customer journeys at enterprise scale
- Strategies to minimize time to value and drive results with Adobe solutions
Industry: Automotive
Technical Level: General Audience
Track: Unified Customer Experience
Presentation Style: Case/Use Study
Audience: Campaign Manager, IT Executive, Marketing Executive, Operations Professional, Project/Program Manager, Marketing Operations , Business Decision Maker, People Manager, Team Leader
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