Virtual deep dives. Live.

25 May 2023:
To Buy or to Build: Architecting the future of Customer Experience
2:00 – 2:45pm CEST | 1:00 – 1:45pm GMT

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Join Tech Academy, a virtual deep dive series with industry peers and Adobe experts to learn more about how to collect, normalise and unify consumer and professional data into real-time person and account profiles for personalising customer experiences at scale.

Interesting and open to all, to technical audiences in particular

Grab your coffee (GMT time zone) or your lunch (CEST time zone) and join the 60min deep dive sessions online.


13:00 – 13:45 GMT | 14:00 – 14:45 CEST

To Buy or to Build: Architecting the future of Customer Experience

During this session, you'll learn about the pros & cons of building versus buying software platforms as well as key considerations that come into play. Our enterprise architects will discuss why a hybrid approach is ideal for most customers. They will dive into the capabilities of our Adobe Enterprise Platform and its apps. Besides that, they will explain how AEP & Apps best accommodates this approach and unlocks new capabilities for your organisation.  


Watch this 45 min session and learn more about:

  • Buy vs Build: the considerations you should take before buying or building; 
  • Advantages of a 'hybrid by design' approach; 
  • How AEP & Apps accommodates the best approach for your team /company.

Register now, and we'll keep you posted.