Experience-Driven Commerce
Deliver the right experience at the right time.
Experience-Driven Commerce
A pivot in strategy back to individual branded shops was accommodated through API integrations between Magento Commerce and Adobe Experience Manager, while the benefits of the cross-branded shopbeergear.com experience remained intact. It became the engine at the centre of a growing catalogue of merchandise
John Faviano, Director of Demand Management and Integrated Marketing Technology for North America, Anheuser-Busch.
The pressure is on to make online shopping exceptional. In our latest consumer preferences report, we explored data from just under 10,000 shoppers to highlight how today’s retailers can deliver the right experiences online.