Closed captions in English can be accessed in the video player.
Drive Growth with AI-Enabled Workflows in Adobe GenStudio for Performance Marketing
Online Session
Drive Growth with AI-Enabled Workflows in Adobe GenStudio for Performance Marketing - OS409
Speakers
-
Nasim Andrews
Product Strategy & Marketing Manager, Adobe
Session Resources
No resources available for this session
About the Session
High-growth marketing organizations are under constant pressure to scale performance quickly while maintaining speed, brand governance, and measurable ROI.Learn how Adobe GenStudio for Performance Marketing enables teams to assemble, activate, and optimize high-performing content using AI-powered workflows. Explore how marketers and creatives unlock more content variations, reduce creative bottlenecks, and improve paid media results across channels. Designed to deliver immediate value as a standalone application while integrating seamlessly across your company’s broader marketing stack, GenStudio for Performance Marketing helps you move fast today and support more advanced workflows as your teams and business continue to grow.
Key takeaways:
- See how AI-powered workflows automate ad assembly and refresh cycles, enabling continuous experimentation and stronger marketing ROI
- Learn how to turn performance insights into new ad variations, all within a single, streamlined application
- Discover how GenStudio for Performance Marketing extends across your marketing stack, amplifying existing tools and enabling scalable workflows over time
Technical Level: General Audience
Track: Content Supply Chain for the AI World
Content Category: Tips and Tricks
Audience : Advertising Marketer, Campaign Marketer, Digital Marketer, Channel Marketer, Content Marketer, Marketer, Operations Marketer , Martech Professional, Demand Generation Marketer
This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.
By accessing resources linked on this page ("Session Resources"), you agree that 1. Resources are Sample Files per our Terms of Use and 2. you will use Session Resources solely as directed by the applicable speaker.
Adobe CX Enterprise
Unify content, data, and journeys into one AI‑powered system that anticipates intent and delivers personalized, on‑brand experiences at scale — for humans and AI agents.