Adam Klintworth — Adobe
Segments let you identify who your visitors are (country, gender, location), what devices and services they use (browser, search engine, mobile device), where they navigated from (search engine, previous exit page, natural search) and more. Learn how Adobe Analytics gives you the ability to build, manage, share and apply powerful audience segments in your analysis.
Here's what you'll leave this session with:
This beginner session is for web and digital analysts in all industries.
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