Pari Sawant — Adobe | Matthew Fritz — Samsung
Customer experience has taken center stage, led by high customer expectations and an increasing competition. Delivering personalized experiences in real time is the key to driving long-term brand loyalty. AI is the paradigm shift that is enabling brands to sense, understand, and respond to customer expectations in real time at scale. Learn how you can use the power of AI and machine learning with Adobe Experience Platform, the first purpose-built customer experience management platform to deliver continuous intelligence to drive personalized experiences at scale.
Here's what to expect in this session: