Composable commerce — what is it and where does it come from? Perhaps you’re already using it without realizing it. Marion Freijsen and Ray Bogman of Adobe explore how this modular setup can help your organisation’s e-commerce and how its flexible approach can help you speed up innovation.
In this session:
What composable commerce is and isn’t
Key elements that make up this approach
How composable commerce can have a positive impact on your organization and e-commerce goals
Track: Digital Commerce
Session Type: Session
Technical Level: General Audience
Presentation Style: Thought Leadership
Audience Type: Business Analyst, Digital Marketer, Email Marketer, IT Architect, IT Executive, Marketing Executive, Commerce Executive, Web Marketer, Operations/COO, Project Manager
Industry Focus: Commerce, Consumer Goods, Manufacturing, Retail, Telecommunications, Distribution/Wholesale
Business Type: B2B, B2C, SMB
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