Fidelity: One Engine for Regulatory Content Management - S325

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  • Stefan Gentz

    Stefan Gentz

    Sr. Worldwide Evangelist, Technical Communication, Adobe

  • Mashell Cox

    Mashell Cox

    VP Product Management – Content, Personal Investing, Fidelity Investments, Fidelity Investments


When Fidelity wanted to standardize its content platform and bring in a solution to provide the firm with unlimited future opportunities, it had to be easy to share with multiple systems and interfaces across the company and provide a personalized experience. In addition, the system needed to provide end to end content management capability – from review & collaboration to publication – while ensuring that content updates are self-managed by the content owners and writers.

Join this session to:

  • Learn how Fidelity achieved its goals and reduced cycle time for regulatory content updates, by implementing Adobe Experience Manager Guides, an easily managed content solution
  • See how Experience Manager Guides helps streamline content management for product documentation & self-service help with a single platform
  • Get a peek into new out-of-the-box capabilities in Experience Manager Guides around AI, ML, & analytics for content workflows

Session Q&A here

Public Track: Content that Drives Performance

Type: Session

Technical Level: General Audience

Presentation Style: Case/Use Study

Audience Type: IT Architect, IT Executive, Content Marketer, Product Manager, IT Practitioner, Marketing Practitioner

Industry Focus: Financial Services & Insurance

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