Acquiring and engaging customers requires unrelenting customer focus, cultural shifts, a rock-solid governance structure, and a platform that is flexible enough to accommodate Honeywell's diverse businesses. Hear how Honeywell leveraged Adobe to do just that.
Learn how Honeywell:
Unified and modernized hundreds of websites to deliver digital CX
Created a highly personalized and connected customer journey
Delivered agility and speed empowering Marketing, Sales, and Service
Public Track: Commerce Made Personal, Analytics for Customer Journeys, B2B Marketing, Personalized Omnichannel Engagement, Powering your Digital Business with Adobe Experience Cloud
Technical Level: General Audience
Presentation Style: Case/Use Study, Value Realization
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