Project Limitless Options - GS6-4

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SPEAKERS

ABOUT THE SESSION

Marketing teams typically spend time and resources on personalization campaigns and content creation to effectively engage with audiences at scale. Powered by Adobe Firefly generative AI technology, “Limitless Options” seamlessly delivers personalized content via Adobe Journey Optimizer, enabling marketers to quickly create, iterate, and launch personalized campaigns and content.

Generative AI is used to increase content velocity, saving marketers time and money while reaching relevant audiences. Dozens of segments can be selected to build net-new content that is contextually accurate and beautiful.

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