4 Ways to Future-Proof Your Marketing Organization with Workfront - S274
Closed captions in English, French, and German can be accessed in the video player.
Speakers
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Managing Director, LeapPoint
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AVP, Marketing Operations, Lincoln Financial
Session Materials
About the session
Marketing as we know it is changing, and marketing teams need to evolve the way they work, the tools they use, and how they interact with stakeholders to leverage their full value across the enterprise journey. LeapPoint experts share four ways that your marketing team can be more integrated with the right technology and tools, ensure collaboration across teams, properly manage campaigns, and do it all faster and more efficiently. With Workfront as a system of record tightly integrated with Adobe Creative Cloud and Adobe Experience Cloud, you can make your own marketing team more efficient, more iterative, and better prepared for the future.
Track: Collaborative Work Management
Industry Focus: Consulting/Agency
Technical Level: General Audience
Presentation Style: Thought Leadership
Session Type: Session
Audience Type: Campaign Manager, Creative Leader, Database Marketing Manager, Digital Marketer, Email Marketer, IT Architect, IT Executive, Marketing Executive, Commerce Executive, Content Marketer, Optimization Manager, Operations/COO, Project Manager
Business Type: B2B
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