Amplify Your Digital Marketing Strategy - E128
Closed captions in English, French, and German can be accessed in the video player.
Speakers
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Senior Consultant, Adobe
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Vice President, Digital Marketing, US Bank
Session Materials
About the session
Adobe Experience Platform has revolutionized the core capabilities of a marketer’s toolkit for analytics, insights, and activation. Break down silos and amplify the benefits of cutting-edge features across your martech stack. Thought leaders demonstrate how brands can share insights, evolve customer data management, and optimize digital experiences across channels.
Learn how to:
- Democratize data and insights across channels
- Unify known and unknown customer data to create trusted customer profiles
- Enable real-time orchestration use cases leveraging contextual data
- Activate audiences across marketing and advertising channels
Track: Analytics, Insights, and Activation, B2B Marketing and ABM, Adobe Experience Platform
Industry Focus: Advertising/Publishing, Automotive, Commerce, Consumer Goods, Financial Services & Insurance, Healthcare/Lifesciences, High Tech, Media & Entertainment, Retail, Telecommunications, Travel & Hospitality
Technical Level: Advanced
Presentation Style: Tips & Tricks
Session Type: Session
Audience Type: Advertiser, Campaign Manager, Database Marketing Manager, Digital Analyst, Email Marketer, IT Executive, Marketing Executive, Mobile Marketer, Publisher, Segmentation Specialist, Audience Strategist, Channel Marketer, Operations/COO, Project Manager
This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.
Tools & resources
Customer Success Presented by IBM
Audi UK + IBM: Bringing smarter experiences to customers
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