Fresh Solutions for Audience Engagement in a Connected World - S867
Closed captions in English, French, and German can be accessed in the video player.
Session Materials
About the session
Learn how top CMOs are creating new value in a world where people are inundated with emails, ads, alerts, and targeted messages. Winning brands are embracing a new playbook to differentiate themselves in a hyper-connected digital economy. Understand how new comprehensive personalization and integrated experiences come to life using the complementary architecture of the Adobe suite.
Our experts share how:
- B2B and B2C engagement strategies have evolved to B2E marketing
- Marketo, Adobe Analytics, Adobe Target, and Adobe Experience Platform drive differentiated brand experiences
- Marketing leaders can elevate their messaging and touchpoints across digital and physical channels
Track: Personalization, Trends and Inspiration
Industry Focus: Healthcare/Lifesciences
Technical Level: General Audience
Presentation Style: Thought Leadership
Session Type: Session
Audience Type: Business Analyst, Campaign Manager, Digital Marketer, Marketing Executive, Audience Strategist, Content Marketer, Optimization Manager
Business Type: B2C
This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.
Tools & resources
Customer Success Presented by Hero Digital
Gigamon’s brand and business reinvention
By viewing this video, I agree the Adobe family of companies may share my contact information with Hero Digital for marketing purposes. For details see the privacy policy on Hero Digital's sponsor page.