Harnessing Data to Drive Human Centric Experience - S836
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SPEAKERS
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VP & Global Head -Digital Experience, Wipro
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President and Chief Executive Officer, Innovapost
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ABOUT THE SESSION
With a wide scope of shoppers with varied tastes and preferences, organizations need to comprehend buyers’ behavior and deliver significant human-centric experiences. Data assists organizations with drawing awareness about clients’ shopping preferences, tastes, likes as well as dislikes, and other relevant behavior patterns.
In this session:
- Learn how to derive all business decisions using data and insights instead of instinct or assumptions
- Drive personalized user experience leveraging data and AI
- Engage small businesses to leverage services by presenting real-time offers
Track: Analytics for Customer Journeys, Customer Data Management, Personalization at Scale
Session Type: Session
Technical Level: General Audience
Presentation Style: Thought Leadership
Audience Type: Digital Marketer, IT Executive, Marketing Executive, Optimization Manager
Industry Focus: Automotive, Consumer Goods, Financial Services & Insurance, High Tech, Manufacturing, Media & Entertainment, Professional Services, Retail, Telecommunications, Travel & Hospitality, Distribution/Wholesale
Business Type: B2B
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Presented by Wipro Limted
Experienced Partners Delivering Next-Gen Customer Experience
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