With a wide scope of shoppers with varied tastes and preferences, organizations need to comprehend buyers’ behavior and deliver significant human-centric experiences. Data assists organizations with drawing awareness about clients’ shopping preferences, tastes, likes as well as dislikes, and other relevant behavior patterns.
In this session:
Learn how to derive all business decisions using data and insights instead of instinct or assumptions
Drive personalized user experience leveraging data and AI
Engage small businesses to leverage services by presenting real-time offers
Track: Analytics for Customer Journeys, Customer Data Management, Personalization at Scale
Session Type: Session
Technical Level: General Audience
Presentation Style: Thought Leadership
Audience Type: Digital Marketer, IT Executive, Marketing Executive, Optimization Manager
Industry Focus: Automotive, Consumer Goods, Financial Services & Insurance, High Tech, Manufacturing, Media & Entertainment, Professional Services, Retail, Telecommunications, Travel & Hospitality, Distribution/Wholesale
Business Type: B2B
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