Personalization is an expectation of all consumers, and by 2024, 50% of hospitality organizations will implement AI-enabled software solutions to support it. Yet only 20% will successfully differentiate services by leveraging both data and AI/ML to scale. These data-driven organizations understand how systems can augment teams to fluidly deliver insights and deliver on loyalty. The transition from manual motions to automation to communicate with customers requires a transformation of people, processes, and tech. Hear how one travel brand is using data to accelerate experiences for its guests.
- The state of personalization in travel research trends
- The shift required to advance personalization maturity
- How a travel brand is transforming personalization through data storytelling