In today’s digital-first world, brands need to fuel content into modern app-like experiences across every touchpoint on the customer journey. Learn how a large global enterprise has leveraged the API-first and headless content capabilities in Experience Manager to deliver content to the multitude of surfaces that customers engage on at massive scale.
Learn how to:
Use Experience Manager to power flexible content reuse through headless APIs to meet developer requirements while supporting efficient collaboration with marketers
Empower many different content teams to easily manage and update this content at scale
Architect for supporting over a hundred million API calls per day
Track: Content Creation
Industry Focus: Commerce, Consumer Goods, Financial Services & Insurance, High Tech, Manufacturing, Retail, Telecommunications
Technical Level: General Audience
Presentation Style: Case/Use Study
Session Type: Session
Audience Type: Developer, IT Architect, IT Executive, Content Marketer
Business Type: B2B, B2C
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