As we all grappled with the changes brought about by COVID-19, the ability to provide timely and relevant content to healthcare employees and patients became all the more critical. In addition to getting the latest information to people quickly, the ability to pivot to digital-first engagement and the use of digital tools to screen and onboard patients proved important as well. Mercy Health partnered with Adobe to digitize forms, perform digital triage, and bring content management and delivery back in-house in record time. Join Ken Kellogg from Mercy Health and Tom Swanson from Adobe as they discuss the importance of content velocity and flexibility in today’s healthcare industry.
In this session, learn how to:
- Consolidate content management and delivery in-house with minimal resources
- Drive content reuse, streamline approvals, and quickly build up websites
- Digitize legacy processes and use Adobe tools to improve digital engagement for patients and employees