Next Best Action: Using Experience Platform and Firefly - E148

Closed captions in English, French, and German can be accessed in the video player.

Share this page


About the session

Increase ROI while reducing marketing efforts by having offers automatically chosen for a customer based on their interaction across their journey in real time. At the same time, provide a consistent experience to the end user across all channels.

Learn about the products and solutions to make this happen:

  • Adobe Experience Platform
  • Project Firefly
  • I/O runtime
  • Offer decisioning service
  • RTML

Track: Adobe Experience Platform, Developer Ecosystem

Industry Focus: Telecommunications

Technical Level: Intermediate

Presentation Style: Case/Use Study

Session Type: Session

Audience Type: Developer

This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.

Play button

Customer Success Presented by Valtech SE

Innovation beyond limits

By viewing this video, I agree the Adobe family of companies may share my contact information with Valtech SE for marketing purposes. For details see the privacy policy on Valtech SE's sponsor page.