Innovation Super Session

Powering the Work Behind Great Customer Experiences - ANZSS10

Closed captions in English, French, and German can be accessed in the video player.

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Speakers


About the session

Delivering on customer demands today and tomorrow requires careful orchestration behind the scenes to focus marketers on the right work, accelerate their performance, and facilitate change on a dime. In this session, original research from Workfront’s 2021 State of Work report and first-hand accounts from marketing leaders will reveal the biggest technology challenges for digital workers, and how a Marketing System of Record can empower them to deliver great customer experiences.

Track: Collaborative Work Management

Technical Level: General Audience

Presentation Style: Thought Leadership

Session Type: Innovation Super Session

Audience Type: Digital Marketer

Business Type: B2B, B2C, SMB

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Customer Success Presented by Workfront

Penn State focuses on student success with data-driven decision making