Content and Commerce Masterclass: How to Increase Customer Spend - S313
Closed captions in English, French, and German can be accessed in the video player.
Sr. Product Marketing Manager, Adobe
Sr. Partner Manager, diconium digital solutions GmbH
Adobe CommerceStart a free trial Learn more
Adobe Experience ManagerStart a free trial Learn more
No materials available for this session
ABOUT THE SESSION
Creating a simple online storefront is easy. What’s far more difficult is creating immersive, content-rich shopping experiences that remain consistent across multiple brands, storefronts, channels, and geographies. Doing so requires a tight-knit connection between your content and ecommerce systems, which is often a slow and complex process. In this session, we show both customers and partners how to improve customer engagement while increasing internal efficiency through Adobe’s Commerce Integration Framework (CIF).
In this session, you will learn about:
- How linking content and commerce is a massive business opportunity
- What a successful integration even means
- How to go live faster using CIF (with real life examples)
Track: Content Management for Personalized Experiences
Session Type: Session
Technical Level: General Audience
Presentation Style: Tips & Tricks
Audience Type: Developer, Digital Marketer, IT Architect, IT Executive, Commerce Executive, Content Marketer, Web Marketer, Commerce Marketer/Merchandiser, Product Manager, Project Manager
Industry Focus: Commerce, Manufacturing, Retail
Business Type: B2B, B2C
This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.
Presented by Trustpilot
LoveBook Reveals How Reviews Build Connection with Customers
Sign up/Sign in to access
More sessions that may interest you
Success starts with Experience League.
Find documentation, self-guided tutorials, how-to videos, courses for all levels and roles, a community of peers, and expert support when you need it.