Make Documents Work Harder: Better Viewing, Better Insights - S428

More than 400 billion PDF files were opened in Adobe products last year. Do you know how your customers and prospects are experiencing your digital documents? Learn how to unlock key metrics and gain valuable insights on all your PDF content. Using the PDF core component in Adobe Experience Manager with integrated Adobe Analytics, we’ll walk through a real-world use case that shows how the PDF Embed API and some simple client-side JavaScript can turn a published white paper into a data stream of information that you can use to improve customer experience.

Key takeaways:

• Learn to address the business challenges of document experiences across different devices
• See how the PDF Viewer Experience Manager Core Component delivers better customer experiences through standardization and ensures quality viewing experiences
• Extend the PDF Viewer Core Component for valuable engagement metrics using Adobe Analytics

Public Track: Developer Ecosystem

Type: Session

Technical Level: Beginner, Intermediate, Advanced

Presentation Style: Case/Use Study

Audience Type: Campaign Manager, Developer, Digital Marketer, IT Executive, Publisher, Audience Strategist, Content Marketer, Data Scientist, Optimization Manager, Social Marketer, Web Marketer, Web Analyst, IT Practitioner, Marketing Practitioner, Media Planner

Industry Focus: Advertising/Publishing, Consulting/Agency, Education, Financial Services & Insurance, Government, Healthcare/Lifesciences, High Tech, Industrial Manufacturing, Professional Services, Distribution/Wholesale