Closed captions in English can be accessed in the video player.
Powering Integrations with Platform & Enterprise Ecosystems - S425
Director Solution Architect, Adobe
Digital Marketing Manager, U.S. Bank
Adobe Customer Journey AnalyticsStart a free trial Learn more
Adobe Experience PlatformStart a free trial Learn more
Adobe Journey OptimizerStart a free trial Learn more
Adobe Real-Time CDPStart a free trial Learn more
Adobe Real-Time CDP ConnectionsStart a free trial Learn more
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ABOUT THE SESSION
Take a deep dive into the major data integration paths that power interoperability with Adobe Experience Platform and the Platform-native applications: Adobe Real-Time Customer Data Platform, Customer Journey Analytics, and Adobe Journey Optimizer.
Learn to use Data Collection, Data Sources, Destinations SDK, and the Data Access APIs - as well as approaches to access, export, and egress data. These capabilities provide the foundation for integrations across applications in both the Adobe ecosystem and your own enterprise technology landscape.
In this session:
- Learn common advantages and considerations when determining which approach and features to use for various use cases.
- See real-world production examples of how customers and partners have integrated with Platform using these data integration capabilities
Public Track: Developer Ecosystem
Technical Level: Beginner, Intermediate, Advanced
Presentation Style: Case/Use Study
Audience Type: Database Marketing Manager, Developer, Digital Analyst, IT Architect, IT Executive, Data Scientist
Industry Focus: Financial Services & Insurance, High Tech
This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.
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