Closed captions in English will be available soon.
AI Rockstars: How Leading Brands Leverage Agentic AI to Get Results
In-Person On-Demand Session
AI Rockstars: How Leading Brands Leverage Agentic AI to Get Results - S851
Speakers
-
Eric Matisoff
Adobe Evangelist, Adobe
-
Lokesh Alluri
Sr. Manager, Digital and Customer Analytics, Lenovo
-
Wilson Faure
Director Digital Marketing Platforms, Cox Communications
-
Mary Alice Orr
Alliance Solution Lead, Merkle
-
Caitlin Baunach
Digital Marketing Technical Evangelist, Adobe
Featured Products
No resources available for this session
Session Resources
About the Session
Discover how pioneering brands are harnessing agentic AI to get results that accelerate CX. Industry leaders share their real-world journeys of implementing AI-driven strategies that don’t just react to customer needs — they anticipate, adapt, and act autonomously to deliver personalized experiences at scale. Hear firsthand how these experience makers are moving beyond traditional automation to deploy intelligent agents that make decisions, optimize journeys in real time, and drive measurable business outcomes. From reducing friction in complex customer workflows to scaling personalization across millions of touchpoints, these innovators reveal the tips, tricks, and strategies that are reshaping what’s possible in the age of AI.
Key takeaways:
- Hear from AI leaders across three companies with unique business problems
- Learn how these industry leaders approached their use cases with innovative solutions leveraging agentic AI
- Gain insight on how to navigate technical and organizational challenges to find success and drive measurable outcomes
Technical Level: General Audience
Track: Orchestrating Experiences with AI Agents
Content Category: Case/Use Study
Audience : Executive, Marketer, IT , AI Strategy/Technology , Industry Analyst
This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.
By accessing resources linked on this page ("Session Resources"), you agree that 1. Resources are Sample Files per our Terms of Use and 2. you will use Session Resources solely as directed by the applicable speaker.
Adobe CX Enterprise
Unify content, data, and journeys into one AI‑powered system that anticipates intent and delivers personalized, on‑brand experiences at scale — for humans and AI agents.