Proactive Run & Operate: How Teams Prevent Failures in Experience Platform

Drive operational efficiency, streamline workflows, and scale with confidence without compromising performance or stability. Learn how to achieve optimal Adobe Experience Platform performance using out‑of‑the‑box Run and Operate tooling to keep your platform and applications running smoothly and delivering consistent business outcomes. Move beyond reactive alerts by combining macro‑context visibility, self‑serve diagnostics, and capability‑level monitoring. With real customer examples, explore forces reshaping how teams operate at scale: understanding end‑to‑end behavior, enabling low‑touch self‑service operations, and monitoring platforms for business results. 

Key takeaways:

• Leverage metrics and observability insights to understand batch and streaming performance, operational utility across capabilities, and mature your operational readiness through capacity management
• Empower teams to troubleshoot job schedules, debug health checks, and manage special event lifecycles with confidence and minimal intervention
• Reimagine monitoring for contextual behavior understanding, proactive alerts, and business capability oversight

Industry : Consumer Goods, High Tech, Media, Entertainment, and Communications, Retail, Travel, Hospitality, and Dining

Technical Level: General Audience

Track: Analytics, Customer Engagement, Customer Data Management and Collaboration, Orchestrating Experiences with AI Agents

Content Category: Tips and Tricks

Audience : Campaign Marketer, Digital Marketer, Channel Marketer, Marketer, Operations Marketer , Martech Professional, AI Strategy/Technology , Brand Marketer