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Optimizing Resource Management with Workfront: A Coca-Cola Case Study
Speakers
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Workfront Architect, Adobe
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Sr. Director, Marketing Network Operations and Capabilities, Coca-Cola, The Coca-Cola Company
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About the Session
Learn how The Coca-Cola Company approached resourcing and capacity planning with a new and innovative approach. For enterprise organizations, ensuring that the right people are working on the right projects at the right time is paramount to optimizing capacity. Get strategies and discover the tools within Adobe Workfront to streamline resource allocation, monitor capacity, and enhance project efficiency.
Key takeaways:
- How to achieve significant time savings by automating task assignments
- Pave the way for AI-assisted capacity planning and resource management
Industry: Consumer Goods, Retail
Technical Level: General Audience
Track: Workflow and Planning
Presentation Style: Case/Use Study
Audience: Marketing Executive, Operations Professional, Project/Program Manager, Marketing Practitioner, Marketing Operations , Business Decision Maker
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