Adobe Marketo Engage Roadmap: New AI Innovations to Supercharge Marketing

Join product leaders for a look at innovations transforming how marketers attract, engage, and convert leads with greater intelligence and efficiency. See how AI-assisted lead orchestration helps you design adaptive journeys on a visual canvas that respond in real time to buyer intent and engagement. Discover how enhanced GenAI and agentic tools accelerate content and channel creation, optimize campaigns with predictive insights, and simplify administration with improved monitoring.  

Key takeaways:

• Learn how AI-assisted orchestration elevates lead journey design and optimization. 
• See new GenAI and agentic tools for faster content creation and testing. 
• Discover how AI is transforming sales intelligence and engagement. 

Industry : Advertising/Publishing, Automotive, Commerce, Consulting/Agency, Consumer Goods, Education, Financial Services , Government, Healthcare and Life Sciences, High Tech, Industrial Manufacturing, Media, Entertainment, and Communications, IT Professional Services, Retail, Telecommunications, Travel, Hospitality, and Dining, Distribution/Wholesale

Technical Level: General Audience

Track: B2B Customer Journeys

Content Category: Thought Leadership

Audience : Campaign Marketer, Analyst, Digital Marketer, Marketer, Operations Marketer , Content Manager, Martech Professional