3 - 2 - 1 - LAUNCH! Project Halo Revealed

In-Person On-Demand Session

3 - 2 - 1 - LAUNCH! Project Halo Revealed - S232

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ON DEMAND

Closed captions in English will be available soon.

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Speakers

  • Alex Erickson

    Alex Erickson

    Strategy and Business Development, Adobe

  • Sneha Chowdhary

    Sneha Chowdhary

    Principal Product Manager, Adobe

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Session Resources

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About the Session

Strap in — the future of marketing is officially taking off! Don't miss the reveal of Adobe's CX Coworker for agile teams — an initiate known as Project Halo, Adobe’s newest AI-first product coming out of stealth. Project Halo propels martech into a new dimension, where audiences assemble instantly and campaigns launch at warp speed. This pioneering mission replaces manual effort with a simpler, prompt-based approach to building marketing campaigns. 

Key takeaways: 

  • See a live demo of how Project Halo generates campaigns
  • Learn how AI is making advancements in AI-driven marketing
  • Join a Q&A on Project Halo and what's coming next

Industry : Commerce, Consumer Goods, High Tech, Retail

Technical Level: General Audience

Track: B2B Customer Journeys

Content Category: Tips and Tricks

Audience : Campaign Marketer, Digital Marketer, Channel Marketer, Content Marketer, Marketer, Martech Professional, Demand Generation Marketer, Creative Project Manager

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