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AI-Driven Analytics: Adobe's Vision for Customer Journey Analytics
Speakers
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Group Product Manager, Adobe
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Product Manager, CJA (AI/ML), Adobe
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About the Session
In an AI-driven analytics world, businesses need solutions that can keep up with their expanding data needs. Join Adobe’s AI-Driven Analytics session to learn practical tips for using the upcoming Agentic AI feature – the Data Insights Agent and Generative AI feature - Intelligent Captions in Customer Journey Analytics. Explore the potential future of Agentic AI in CJA, including Root Cause Analysis, Propensity Scoring, Data Storytelling, and more. Hear from experts and peers to gain insights on leveraging these features effectively. Cast your vote on the most valuable Agentic AI feature ideas and help shape the future of CJA. Don’t miss this opportunity to stay ahead of your analytics needs and grow your business with AI-driven analytics in Adobe Customer Journey Analytics.
Key Takeaways:
• Learn tips and tricks for leveraging Generative & Agentic AI features in CJA
• Peek into the future roadmap of the Agentic AI in CJA
• Help define the CJA roadmap by casting your vote on Generative & Agentic AI feature ideas
Technical Level: General Audience
Track: Analytics
Presentation Style: Tips and Tricks
Audience: Digital Analyst, Marketing Analyst, Data Practitioner
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